Open your world with intelligent advantage

Hone your strategy, optimize your recruitment and benchmark your performance with our services

Insights that open new possibilities

More student enrolments. Better outcomes. A stronger return on investment. Clarity on where to focus your efforts. That’s what happens when you combine global expertise, AI-powered analytics, and decades of international education data.

Our insight teams work closely with universities and education partners, helping you make smarter, data-driven decisions that drive success.

Stay ahead with global trends

Understanding international education trends shouldn’t mean wading through endless datasets. Our powerful analytics tools bring together real-time data from across the world - covering subject demand, visa issuance, student enrolment, and economic indicators.

Global education trends at your fingertips – Our dashboards give you instant clarity on what matters most to your university.
Turn insights into action – Understand how these trends affect your institution and peer group so you can make informed decisions, faster.

Create an offer that stands out

What do students expect from their university experience? What matters most to agents when representing institutions? Where should you focus your recruitment efforts?

For over a decade, our annual student experience and agent surveys have provided clear answers. These insights help you understand expectations, refine your approach, and build a more compelling offer - one that attracts, engages, and inspires.

Navigate global markets with confidence

Our tools help universities navigate a fast-changing global landscape and make real-time, data-driven decisions that drive success.

Strategic market planning – Identify the right markets and expand with confidence
Real-time agent performance tracking – Monitor, assess, and optimize recruitment efforts
Competitive benchmarking – See how you compare to competitors and global trends
Smarter forecasting – Plan ahead with clarity and precision

Make informed decisions. Maximize your impact. Stay ahead.

Snapshots: Explore your world with our data snapshots

Don’t let visa barriers hold students back

Student mobility continues to face global challenges, with visa accessibility a major hurdle for many prospective students. In the US, visa rejections hit record highs last year, particularly impacting applicants from India.

At INTO, we’re working to ensure students and universities can navigate these challenges seamlessly across recruitment and onboarding.

Find out how we’re supporting students and partners: https://lnkd.in/eZWGtdj4

Country Focus: Good Morning Vietnam

Lorem ipsum

More choice than ever: Where are students going?

Students today have more study options than ever before. According to INTO's latest Arrival Survey, over 40% of those exploring alternatives looked beyond the UK, US, Canada, and Australia—with Europe emerging as the top choice.

Regional trends show:East Asian students are gravitating toward Singapore and Malaysia.
Middle Eastern & North African students are considering UAE, Kuwait, and Saudi Arabia.
Students from China, Hong Kong, and Macau are looking at Hong Kong as an alternative study destination.

As global education becomes more competitive, cost, cultural proximity, and emerging destinations are reshaping student choices.

Discover the full survey findings: https://lnkd.in/erUjuYNC

Wonder what Chinese employers value in their graduates?

For Chinese international students, internships matter. The more they complete while studying, the better their chances of landing a graduate job with top employers like KPMG, TikTok, or Tencent.

Stay connected with Return & Connect for insights that help international universities support their Chinese students and graduates in building successful careers.

Learn more about Return & Connect:

The Price is Right? – How to benchmark your tuition price for global markets

Lorem ipsum

Rankings matter - but which ones, where?

Rankings play a key role in student decisions - but not everywhere in the same way.

Our annual survey of 1,200+ agents highlights the dominance of QS World Rankings, particularly in China, where university rankings can determine job opportunities and even where graduates can live.

But not all regions place the same weight on global rankings. Different priorities shape student choices worldwide.

Explore the full findings in our Agent Survey:

Explore our research. Gain deeper insights.

We collaborate with leading universities and global education organizations - including NAFSA, APLU, and the British Council - to produce valuable insights on international education.

Our research informs strategies, shapes discussions, and is shared with partners and at major education conferences worldwide.

Browse our latest research and conference presentations.

2024 Arrival Survey Global Report AIEC | Agents for change: Global perspectives on shifting agent perspectives in 2024 INTO Global Agent Report | May 2024 BUILA 2024 | Future trends: What is there to be certain about in an era of uncertainty? Bridging Gaps: International Student Employability Aspirations and Employment Prospects | October 2023 INTO Global Education Agent Survey | April 2023 Stay Ready for Gen Z: Exploring the World Through Their Eyes | October 2022

INTO Blog:
Insights, Trends, and Expertise

Explore our latest research on global student mobility—powered by primary data and interactive mapping tools.

Discover key findings from our research and analysis
Download presentations from international education conferences
Browse five years of insights shaping the future of student mobility

Want to contribute? Submit your work to blog@intoglobal.com for consideration.

Being there matters: Personal lessons from a week in Vietnam

09 December 2024

As the higher education landscape in Vietnam evolves, opportunities for international partnerships expand alongside a growing demand for overseas study.

AIEC 2024: Australia’s Policy Pains: A Crisis or Catalyst for Opportunity?

08 November 2024

INTO's SVP, New Partner Development, Tim O'Brien, shares insights on the biggest drivers of change in 2024 on the Australian international education landscape.

BUILA 2024: Six things to be certain about in an uncertain international student recruitment landscape

19 July 2024

Peter Thompson, INTO's VP of Data Analytics, Market Research & Insights, provides an overview of market trends affecting global international student recruitment.

2024 Articles